IVAS, derived from the Sanskrit word NIVAS meaning 'home', is a direct-to-consumer brand powered by Infra.Market. We believe that a home is not just a physical space but a living entity that thrives on care, love, and attention. Our brand philosophy is expressed in the tagline "Ghar Dhadakne Do", encouraging homeowners to nurture their living spaces as they would a beloved family member. With IVAS, every corner of your home can reflect your unique identity and aspirations.
Read MoreAccess a curated range of premium IVAS products exclusive to our dealers.
Competitive margins designed to maximize your profitability.
Benefit from dedicated marketing resources and expert sales assistance.
Build sustained success with a brand committed to lasting partnerships.
Timely and consistent product deliveries you can count on.
Tap into expanding markets and new avenues for your business growth.
Begin by filling out the dealership enquiry form available on ivas.homes. Share your basic business details, including your location, current operations (if any), and interest areas. This helps us understand your business profile and how we can partner effectively.
Once we receive your enquiry, our team will review your application and reach out to discuss dealership possibilities. This is an opportunity to align expectations, clarify product categories, and explore how IVAS can support your goals in your region or market.
You will be guided to submit the required documents for verification which includes business credentials, space availability, and financial readiness. Our team ensures a smooth and transparent approval process so, you can move forward with confidence.
Once approved, you're ready to begin! We assist you with initial stock planning, store setup guidance, branding, and training. With a diverse product portfolio and continuous brand support, you'll be well-positioned to grow your business with us.
IVAS welcomes applications from individuals or businesses with a passion for home interiors and a strong local presence. Whether you’re an established retailer in bath fittings, tiles, or modular kitchens, or an entrepreneur with a keen interest in the home improvement space, you can apply. A suitable commercial space, a basic understanding of the category, and a growth mindset are key attributes we look for in our partners.
As an IVAS dealer, you join a fast-growing brand backed by Infra.Market’s supply strength and industry leadership. You’ll offer customers a wide range of high-quality products like bath fittings, tiles, modular kitchens, electricals, appliances, and more—all under a one-stop brand. Dealers benefit from robust marketing support, modern showroom branding, category training, and dedicated partner support. Most importantly, you’re aligned with a B2C brand that values professional relationships, quality, and long-term success.
Setting up your dealership is a collaborative process. From signing the agreement to launching your store, it generally takes around 4 to 8 weeks. This timeframe includes documentation, space planning, inventory dispatch, and branding installation. Our team supports you at each step, ensuring your dealership is ready for a strong market entry.
The investment varies based on your location, market potential, and the scope of product categories you plan to carry. Rather than a fixed figure, we approach each dealership as a tailored business setup, ensuring it’s viable, scalable, and suited to your region. Our team works closely with every partner to structure the initial plan accordingly.
Applying is easy. Visit www.ivas.homes and head to the “Partner With Us” or “Enquire Now” section. Fill out your basic business information and submit the form. Our dealership team will then reach out to discuss your interest, understand your background, and guide you through the next steps in detail.